CUSTOMER PROFILE
CUSTOMER APPEARANCE
CUSTOMER STYLE
CUSTOMER OCCUPATION
CUSTOMER LIVING
MOODBOARD AND COLORSTORY
FELA KUTI
SPRING/SUMMER This mini-collection project was a collaboration with H&M. The goal was to consciously create a sustainable collection. It also involved choosing a topic and taking inspiration from Africa. Being a fan of afro-beat because this genre of music is always exciting, upbeat, and puts me in a good mood, I decided to look into its history of it. In the depth of research, I came across the founder Fela Anikapulapo-Kuti.
2019